BAT is evolving at pace into a global multi-category business. We are on a mission to decrease the health impact of our industry
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
British American Tobacco Costa Rica has an exciting opportunity for a Sales Manager in Heredia
Develop and implement a Trade Marketing and Distribution plan within the assigned area, aligning with brand, volume, and profitability objectives for each commercial channel and key account. Use budgets and resources in the most effective and efficient way to achieve the objectives with the support of Trade and Distribution Representatives.
Your key responsibilities will include:
- Manage and improve the availability and freshness of BAT’s brand portfolio by ensuring the accurate implementation of the brand strategy and fulfilling basic service requirements for all clients, minimizing supply chain costs.
- Supervise the fieldwork of Representatives during market visits to develop their knowledge and skills through mentor, contributing to maximizing work efficiency, action effectiveness, and positively impacting Key Performance Indicators.
- Maximize the sell-out of BAT’s brands by implementing various point-of-sale activities that positively influence consumer purchasing habits, positioning BAT as the benchmark supplier for all assigned clients in the territory.
- Review and control the accounts and assets within the area to ensure the assigned resources are adequate, securely maintained, and used efficiently and effectively.
- Plan and determine the factors affecting distribution within the territory to ensure continued brand availability, product quality, and effective distribution at the lowest cost.
- Set sales objectives for Representatives based on the potential of each route, focusing efforts and actions in the market.
What are we looking for?
- At least five years of total work experience (including internships and entry-level roles), with at least one year in managerial roles.
- Experience in the FMCG or retail industries.
- People management.
- Negotiation and trade sales expertise.
- Distribution channels for the described products.
- Budget management.
- Intermediate English proficiency.
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
At BAT, we champion collaboration, inclusion, and partnership as the bedrock of our values. We wish to foster an environment where every individual can thrive, irrespective of factors such as gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, as well as diverse perspectives and thinking styles. We recognise that our strength lies in embracing talent from all walks of life, empowering us to develop our culture of inclusivity and better achieve our business objectives.
We view career breaks not as obstacles but as opportunities and encourage everyone, without hesitation, to apply. Through our Global Returners program, we provide support to professionals seeking to re-enter the workforce after an extended absence, be it for family care, parental leave, national service, sabbatical, or starting their own venture.
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
We take pride in being a Disability Confident Employer. If you need any reasonable adjustments or accommodations to be made during the recruitment process to support you performing at your best, please inform the recruitment partner who will be in touch should your profile be selected for the role you applied for. We are wholeheartedly committed to optimising your prospects of success by making suitable arrangements so that you may showcase your full potential.